Monday, September 05, 2011

History On The Sales Floor

I remember visiting my local Mrs's Gooch's as a kid. Carrot Juice and Blue Corn chips ... My favorites! I had no clue what a GMO was or Artificial Anything. I'm glad WFM took Mrs's G's To the next level. Original Private Label history still only in the LA area.



Sandy Gooch, a homemaker and former grade school teacher, became interested in natural foods after suffering severe allergic reactions to antibiotics and chemical additives in food. She joined forces with Dan Volland, who operated three health food stores, to open the first Mrs. Gooch's Natural Foods Market in West Los Angeles in January 1977.

Within a year, the second market opened in Hermosa Beach. Over the next decade, new markets were launched in Northridge, Sherman Oaks, Glendale, Beverly Hills, and Thousand Oaks.




Mrs. Gooch's held its suppliers to rigorous standards: no harmful chemicals or preservatives, no artificial colors or flavorings, and no white flour, refined sugar, alcohol, caffeine or chocolate. With its consumer education programs, the company helped fuel a growing demand for natural foods in southern California.

Whole Foods Market acquired Mrs. Gooch's in 1993.

Info from WholeFoodsMarket.com


- Posted with LOVE from my iPhone

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